Your experts in hair
We are a brand specialized in hair care and transformation, creating formulas with natural ingredients that protect hair health—free from harsh chemicals. We celebrate the uniqueness of every hair type and every woman, empowering them to embrace every version of themselves with confidence.
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As a pioneer in at-home hair straightening treatments, Kativa has established itself as a global leader, reaching over 60 countries worldwide. Since 2012, through research, innovation, and product development, we have been supporting thousands of women worldwide on their hair care journey.
Your experts in hair care and hair transformation.
Kativa is an expert hair care brand dedicated to hair health and hair transformation, offering salon-inspired treatments powered by nature. Committed to sustainability, Kativa formulates its products to meet the needs of modern women, enhancing their beauty and confidence. Each formula blends the latest hair technology with the benefits of high-quality natural ingredients, delivering professional results for all hair types and needs—all from the comfort of home.
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BRAZILIAN STRAIGHTENING KITS
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POST STRAIGHTENING TREATMENT KITS
Brand Portfolio
SHAMPOOS
From deep hydration and reconstruction to frizz control and shine - we cover a wide array of hair needs.
CONDITIONERS
From root to tip our conditioners detangle, nourish, provide shine, improve manageability and more.
TREATMENTS
A variety of products ranging from deep treatments, hair masks to oils and serums - we offer the highest quality products to care for your hair inside and out.
STYLING & FINISHERS
Offering leave-ins, refreshers, heat protectants, and more to enhance the hair’s final look while maintaining health.
Benefits & Product Claims
NATURAL FORMULAS
Our daily care formulas contain more than 91% ingredients of natural origin, as well as organic ingredients. In addition, they are developed with processes that fully preserve the qualities of each component.
SAFE FOR HAIR
Our hair care lines are made without salts, sulphates, parabens or gluten, so they do not damage the hair strand and help to maintain the chemical or mechanical treatments carried out on the hair.
CRUELTY FREE
Our commitment is to produce high quality products without affecting animal welfare. None of our products are tested on animals.
CLEAN PRODUCTS
Our products do not contain formaldehyde and do not generate toxic fumes, thus protecting people and the planet.
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Where to find us
Our presence around the world
Our retailers
